New campaign for BRU
November 13, 2024
The water of Bru naturally bubbles up from the Belgian soil. Marketing agency "Happiness" has devised a simple yet effective commercial for their client Spadel, starring a deer quenching its thirst in an Ardennes pond, specifically at the Bru source, which clearly, or rather audibly, enjoys the refreshing moment. We won't say more, as the visuals and the sound speak for themselves...
Author quotes: Damien Lemaire
Text from an article in Media Marketing 25 Februari 2024
https://www.mm.be/news-nl-75076-happiness-bedenkt-parel-voor-bru
For this project, we embarked on a meticulous process to record the voice-over in two languages, ensuring linguistic authenticity and resonance with diverse audiences.
In addition to the voice-over, we dedicated extensive effort to foley and sound design, meticulously crafting each auditory element to enhance the viewer's experience. From the gentle rustle of leaves to the subtle gurgling of water, every sound was meticulously curated to evoke the tranquil essence of the Ardennes and the refreshing quality of BRU water.
Through seamless integration of multilingual voice-overs, immersive foley, and thoughtful sound design, we achieved a harmonious audiovisual narrative that captivates audiences across cultural and linguistic boundaries, embodying the essence of BRU's brand identity.
Thibaut Talpe (Head of Studio)
Check out the French version below
Source : Youtube channel of BRU : https://www.youtube.com/@Bruwater1
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Voice-overs are everywhere: in radio ads, documentaries, reality shows, corporate video’s etc… Adding a voice-over to your video will engage your audience and really help your content stand out. But how that voice-over sounds, matters. Voice-actors are people that are naturally gifted with a great voice, but without coaching and input from the creative team the result might not be what you were looking for.
